A Content Strategy For Audience Engagement

Indispensable advice from Robert Pratten, Transmedia Storyteller.

A Content Strategy For Audience Engagement

Facebook Fan Page Design

Sounds easy, but until I had to design one I had no idea that I would have to get comfy using Facebook Markup Language (FBML) to make it happen.  FBML enables you to build Facebook applications that deeply integrate into a user's Facebook experience, such as the photobucket slideshow I added this morning. Thanks to FanPage101 for the great instructional video!

What the #@!!% is my Social Media Strategy

Found this witty and topical resource modeled after the popular internet meme What The Fuck Should I Make For Dinner. Created by a social media & engagement planner, "what the fuck is my social media strategy" provides simple, easy-to-digest suggestions for how to run a social media campaign (read: no long-winded theoretical discourses).  I've already tried to incorporate some of their directives into the social media campaign I'm planning for John Sayles' new film, AMIGO, which you should--if you haven't done so already--follow this link and become a fan on Facebook immediately.

Check out What The Fuck Is My Social Media Strategy